She got game

By Geoff Lee

December 22, 2015 8:41 AM

Ec Dev working overtime on Games bid

The Lloydminster Economic Development Corporation is working at warp speed to help the city complete its bid package for the 2018 Saskatchewan Winter Games.
With the Christmas holidays approaching there’s a lot of work to be done to submit the package to the Saskatchewan Games Council by the Jan. 11 deadline.
“We are definitely helping with the application in all the ways that we can,” said Katlin Ducherer, manager of event and business development at Lloydminster Economic Development Corporation.
“We think that we’re going to be a really great host of such an event.”
If the city gets the bid, a tri-party agreement will be formed between the city, the host society or games committee and the Games Council.
The games are expected to attract more than 2,000 athletes and about 5,000 spectators, officials, VIPs, media and mission staff to the city.
“With that bringing all those athletes, coaches, managers and then visitors and spectators in we couldn’t be more happy that the city of Lloydminster decided to go forward,” said Ducherer.
“We are excited.”
The economic develop corp is currently helping the city generate letters of support from local businesses, service groups and sports organizations.
The office is also facilitating a bid video to go with the application along with a profile of our community.
Ducherer said there are a lot of things that go into the bid package including a list of facilities and an assessment of whether they meet the requirements and what kind of upgrades might be needed.
There is also a requirement for an athletes’ village that would likely mean using the Lakeland College dorms during a study break when the games would be scheduled.
“You’ve also got potential funding sources, you’ve accommodations for the athletes in the village as well as accommodations for the VP media and officials,” said Ducherer.
The package will also include a cultural portion of the games that needs to be outlined. The inclusion of cultural events is meant to entertain spectators and visitors when they are not watching athletes.
“We are currently looking for inspiration on what we can do in regards to that cultural aspect,” said Ducherer.
Corporation staff expect to conduct an economic impact assessment of the games on the local community.
In 2014, the host city of Prince Albert estimated the winter games injected more than $2.5 million into their community as calculated by the Sport Tourism Economic Assessment Model or STEAM for short.
Ducherer said they plan to use that model for the 2018 games that have a working budget of about $900,000.
The STEAM model will be used as well following the RBC Cup the city is hosting in May.
“We won’t do one before the games just because it is pretty labour intensive and the budget is all very much up in the air,” she said.
“I like to do after with an actual (numbers) and see where we go from there.”
Officially launched in October 2002, STEAM is a cutting-edge, economic impact assessment tool that predicts and measures the economic impact of a sport event on a community in Canada.
“I do like to use STEAM because it is sports based for this particular event,” said Ducherer.
“It’s also what the Canadian Sports Tourism Alliance uses so when we compare it to other events it’s a direct comparison – apple to apples.”
“There’s a bunch of different things that we get out of it.”
The Games STEAM assessment would include estimate visitor spending and estimate wages and salaries and how many full time jobs the event generated.
The analysis also calculates how much total tax revenue supported the event.
Ducherer has no knowledge of any economic impact assessment of the 2008 summer games that the city hosted at a cost of about $1.1 million but she said it’s important to do one.
“I think it’s pretty important, not only to show our stakeholders the city and council how important these events area, but to show potential sponsors and the business community exactly what these events add to the community,” said Ducherer.
She also noted the games will help fill most of the hotels and she expects a collective thumbs up from them in the bid package while athletes would be housed in a village.
“We have requested letters of support from all the hotels as well as rooms for our VIP, media and officials,” said Ducherer.
“We have a really good relationship with the hotels and make sure everyone is aware of the event.”
Being able to host major events is a city strategy and one that has Ducherer and her co-workers feeling the adrenaline.
“Events in general have us all pumped up,” she said.
“We have been working on a number of bids on some really some really exciting things- sports and culture.”
Ducherer added her office has the expertise to provide all kinds of support for events ranging from sports and culture to trade shows and conventions and meeting.
“We are more than happy assisting with the bid documents,” she said.

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