Author Corinne Jeffery reaches for sales goal at LloydMall


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August 18, 2015 8:15 AM

Jaime Polmateer Photo Corinne Jeffery, author of the Understanding Ursula series, signed copies of her books in front of Coles in the LloydMall on Aug. 15, while trying to reach the goal of selling her 10,000th copy. - Jaime Polmateer

Author Corinne Jeffery set up shop in front of Coles bookstore in the LloydMall to sign copies of her book series on Aug. 17 but giving out autographs wasn’t her only mission.

“I have a clear objective today and the rain may or may not help. Arriving is three and a half years old, is on its fourth printing. I am a Canadian bestselling author and my objective today is, as I stand right now, I am 23 copies away from 10,000 copies sold,” said Jeffery.

“I’ve always made history here in Coles in Lloyd, in fact the first history that I made was that I sold more books in this little bookstore than I did anywhere else. So my objective is, as I’ve said, to try and reach the 10,000 copies today.”

Arriving is the first book of three in Jeffery’s Understanding Ursula series, a collection of books about a German Lutheran family that flees Russia to become pioneers near the town of Melville, Sask. Jeffery says the first two installments of the series, Arriving and Thriving, are in Saskatchewan while the third book, Choosing, moves to Manitoba and ends in Alberta nearly a century later.

The series follows five generations of the same family, a semi-fictionalized version of the author’s own, and is historically accurate. Jeffery says she is finally following her lifelong dream of being a writer, having started putting words to paper in her late 50s.

“I am following my dream. By the age of seven, I was telling everybody that I was going to write a book. Nobody took me seriously. I became a nurse educator and I wrote five nurse related programs. When I was 57 I started to write. It was supposed to be one book, as you can see it turned out to be three. By 67 I had three published books and before I was 68 I was a Canadian bestselling author,” she said.

“I did a year of research and then nine years of writing. Now I am currently writing another book called Lords and Lepers and it’s a social commentary about how in today’s society all too often for what we have and for what we do, rather than for who we are. But I’m having a hard time finding the time to sit down and write.”

As of press time, Jeffery was seven copies shy of her 10,000 copy goal but considers 9993 a remarkable feat nonetheless.

For more on Jeffery you can visit

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